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Instilling Healthy Habits in Children: An Investment in Our Future

Posted by Catherine Keller on Thu, 2010-04-01 20:17

By Clarence E. Pearson, Global Health Education Consultant, Former Senior Advisor to the World Health Organization, and Former Vice President and Director for Health and Safety Education at MetLife

With comprehensive health-care reform in center stage, we face the inevitable challenges of paying for health care. Emphasizing early childhood health promotion, health education, and disease prevention will have an impact on a person’s health over a lifetime—probably more than any short-term medical intervention solutions now being discussed.

Researchers in education for health have shown how early childhood and K-12 comprehensive health curricula have influenced reduction in smoking, decreased alcohol consumption, and reduced childhood obesity.  Over just one generation of Americans, comprehensive health education in the formative years could have a dramatic effect on reducing the cost of health and medical care later in life to government, businesses and individual citizens.

Improving children’s health-related habits and behaviors relies on collaboration among all three sectors—business, government and nonprofit--in concert with parents.

Public school health policies and curricula are the responsibility of local school districts. The business community can take a leadership role in their local communities to mobilize key business leaders to encourage and provide financial support for the adoption of health promotion and health education...

Shell’s Eco-Marathon Americas Wins Gold

Posted by Catherine Keller on Wed, 2010-03-31 20:14

With so many CSR and sustainability event offerings these days, it’s rare to find one event that touches almost all the bases – world-class thinking and discussions, innovation that rallies youngsters from around the world in competition, vehicles so cool you want to drive them yourself, and an event with so many good role models that you‘d like your kids to be there so they could learn from them.

That’s what I found last week at Shell’s Eco-Marathon Americas in Houston, a four-day event that had enough fun and excitement to tame any curious mind.
 
The Shell Eco-Marathon goes back many years.  This global competition pits hundreds of high school and university teams in three separate annual competitions (Americas, Asia and Europe) to see who can build the prototype vehicle that will travel the furthest on the least amount of gas. 

...

Global Pulse 2010

Posted by Taryn Bird on Mon, 2010-03-29 20:12

Today through Wednesday, USAID, in partnership with the Departments of State, Education, Commerce, and Health and Human Services, will host an online, global, collaborative brainstorm titled Global Pulse 2010. 

Global Pulse 2010 is bringing together engaged participants and organizations throughout the world. Since the launch of Global Pulse today, thousands of people from 150 countries have already logged in to participate in discussion about some of today's leading challenges.   

Discussion forums will focus on 10 designated issues:

  • Building Stronger Partnerships (join BCLC's Stephen Jordan for a live chat at 2-3 p.m. EST!
  • Empowering Leaders of Tomorrow
  • Empowering Women and Girls
  • The Essential Education
  • Exercising rights, increasing citizen participation, and expanding accountability
  • Promoting Global Health
  • Advancing Entrepreneurship, Trade & Economic Opportunity
  • Fostering Science, Technology & Innovation
  • Supporting a Sustainable Planet
  • ...

Let's Move! - How Companies Can Support Mrs. O's Call to Action

Posted by Catherine Keller on Fri, 2010-03-26 20:10

By Scott Anderson, VP of Corporate Development, KaBoom!

Childhood obesity is an epidemic that is plaguing our nation’s children, so much so that we spend $150 billion every year to treat obesity-related conditions. With the help of organizations such as KaBOOM!, the private sector has the ability to join the fight against this disease and promote healthy choices for children and families, with the promise of a healthier future for all Americans.
 

First Lady Michelle Obama recently launched a new initiative called “Let’s Move!” to address this issue.  She has called upon parents, schools, community leaders, nonprofits, and others to join this initiative.
 
KaBOOM! offers businesses – large and small – the opportunity to show their support of child health and well-being.
 
To combat childhood obesity on the local and national level, KaBOOM! offers turn-key programs for corporations, local governments, neighborhoods and individuals. By forming corporate partnerships, KaBOOM! is able to fund playground builds in underserved areas. These programs can make a fast, but lasting, impact in child-rich but...

In Brief - March Issue (KPMG, Microsoft, ITT, BAE Systems, Haiti, & More)

Posted by Catherine Keller on Fri, 2010-03-26 20:08

Below are March news hits from the corporate citizenship field, as they appeared in yesterday's e-newsletter. Read the full March issue of The Corporate Citizen here.

Tip: Send your news to us via Twitter or Facebook.

In Brief

KPMG International has released a report called "Global Development Initiative (pdf)," explaining how the firm works in support of achieving the Millennium Development Goals.

Today! Fan ITT...

3.22.10

Posted by Taryn Bird on Thu, 2010-03-25 20:05

Monday (3/22) marked World Water Day, a day dedicated to raising awareness about WASH (water, sanitation and hygiene) issues and educating organizations, individuals and stakeholders about the grim reality that plagues millions of people across the world.

WASH issues most directly affect women and children in the developing world, who on average walk six kilometers to fetch clean drinking water for their families.

WASH issues are gaining awareness through the success of water coalitions and events such as Summit on the Summit and the DOW Live Earth Run. Celebrities such as Kenna, Matt Damon and Mandy Moore have dedicated time and effort to educate the public and Capitol Hill about the challenges water issues present. 

With this momentum in the water sector, it’s critical that we establish frameworks and expand current platforms to share best practices among water-project implementers. Implementers in the public, private and nonprofit sectors need easy, accessible ways to share best practices, lessons learned and mistakes made on other projects and partnerships.   

Partnerships are key to greater efficiency, better use of core competencies, and increased local knowledge. As Secretary Clinton outlined in her...

Intrapreneurial Behavior and eBay's Robert Chatwani (1 of 2)

Posted by Catherine Keller on Thu, 2010-03-25 20:01

By Cheryl Kiser, Managing Director of the Lewis Initiative at Babson College [Editor's Note: 1 of 2 in a series]

Over the last 12 years as I had the privilege of working with some of the world’s most successful companies and equally impressive corporate citizens, I noticed that many of the attributes of the individuals who drove some of the best corporate citizenship/CSR programs were those of an entrepreneur.  This article is about one such entrepreneur inside eBay, Robert Chatwani, who serves as the company’s Director of Global Citizenship.

In his prior role, Robert was the General Manager of WorldofGood.com by eBay, the company’s marketplace...

Intrapreneurial Behavior and Robert's Rules (2 of 2)

Posted by Catherine Keller on Wed, 2010-03-24 20:03

By Cheryl Kiser, Managing Director of the Lewis Initiative at Babson College [Editor's Note: 2 of 2 in a series; see Intrapreneurial Behavior and eBay’s Robert Chatwani]

In interviewing Robert it was clear that building a new venture within a large scale organization such as eBay was challenging, and required the discretionary effort of those employees who had day jobs but were motivated by the idea of addressing a social challenge through the company’s core business assets.

Some of “Robert’s Rules” that he’s drawn from his experience are:

1.  Learn as much as you can about the opportunity you’re pursuing
Understand the market deeply.  Prior to formalizing their operational plan, Robert and his team had conversations with over 125 industry organizations and target consumer groups to understand the landscape, gain new knowledge and discover opportunities. They also learned as much as they could about how to adapt eBay’s core business...

Intrapreneurial Behavior and Robert’s Rules (2 of 2)

Posted by Editorial Staff on Wed, 2010-03-24 00:00

By Cheryl Kiser, Managing Director of the Lewis Initiative at Babson College

In interviewing Robert it was clear that building a new venture within a large scale organization such as eBay was challenging, and required the discretionary effort of those employees who had day jobs but were motivated by the idea of addressing a social challenge through the company’s core business assets.

Some of “Robert’s Rules” that he’s drawn from his experience are:

1.  Learn as much as you can about the opportunity you’re pursuing

Understand the market deeply.  Prior to formalizing their operational plan, Robert and his team had conversations with over 125 industry organizations and target consumer groups to understand the landscape, gain new knowledge and discover opportunities. They also learned as much as they could about how to adapt eBay’s core business to their new market.

2.  Think big – don’t limit yourself

Robert’s idea might have been simple but it was not small.  It was about economic development,  and creating market access for the world’s entrepreneurs.  Wondering with whom he should talk, early on he picked up the phone and called The World Bank. Eventually he got to a senior director who told Robert that his timing could not have been more perfect because they had been talking about ways to create more market demand for artisans and producers throughout the world. Various teams at The World Bank had...

BCLC: Past and Present

Posted by Stephen Jordan on Tue, 2010-03-23 15:55

While BCLC was incorporated ten years ago, its spiritual founding happened the year before at a conference called “Corporate Citizenship and Globalization.”

If you think corporate citizenship is hard to explain now, it was even more difficult then.  When I walked out in the bright sunshine to meet our morning keynote, Ted Turner, he greeted me with, “What am I here to talk about again?”

We had invited him because a few months earlier, he had caused a sensation by making a billion dollar gift to the United Nations.  Why would he do such a thing?  What was the logic behind it?

As we dug deeper, we began to discover some very interesting facts.  Companies spent ten times more on community relations than they did on government relations.  The number of non-profits had quadrupled since 1980, and they controlled a trillion dollars worth of assets in the United States. 

We also found that companies were increasingly exploring ways to take direct action through partnership, philanthropy, employee engagement, and other vehicles to solve issues such as education, wellness, and community development that had historically not been considered part of their cost of doing business.  Ted Turner, it turned...

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