The Advantages of Leading with a Team Approach

Posted by Ruth Kinzey on Mon, 2013-12-16 11:38

It’s difficult to think about Apple without the name of Steve Jobs coming to mind. And, who hasn’t seen countless Men’s Warehouse commercials, where George Zimmer leverages his personal credibility to promote the brand?

In both instances, the top executive’s brand was inextricably linked to the corporation’s reputation. But, such a move can be dangerous. 

Although having a strong leader can create an organizational persona that enables the business to do everything from securing funds or sales to generating greater trust in the brand, there is always the challenge of what happens when that individual is no longer the top ambassador.  Worse yet, what happens when that person’s individual reputation is tarnished in some way? Unfortunately, the strong linkage to the company can blemish the organization’s reputation as well. That’s why it is important to have a strong leadership team, not just a strong CEO or president. It will ensure a powerful force will be in place, even if the name of the top executive changes.

Plus, when organizational leaders combine strengths and resources, synergies occur. By inspiring a team of leaders, the CEO can create a solid organization with a strong talent pool. Leadership continuity is maintained through the team, instilling confidence both...

Corporate Responsbility in China and the New IDNs: Two Trends Set to Shake the Global South

Posted by CSR + Tech Column on Thu, 2013-12-12 14:39

In the fast-changing technology sector, ideas go from outlandish to mainstream seemingly overnight (think smartphones, Facebook, Google, etc.).

Two unheralded trends in the corporate social responsibility and technology worlds might just be the next ideas to make that leap. On one side is the rise of Internationalized Domain Names (IDNs). These are the letters to the right of a web site name, but in this case in a language-specific script (e.g., . 世界instead of .com), and they are increasingly important as the internet gains more international users in international languages. On the other side is the seemingly disparate trend of Chinese businesses focusing more on corporate social responsibility (CSR, or  企业社会责任in Mandarin), indicating an increased responsiveness to local communities and the global marketplace. Based on the work our firm has conducted in both these fields, it’s become clear that the combination of these trends could spur fundamental changes in the way companies and consumers interact in emerging markets.

In 2014, the organization in charge of internet standards (ICANN) will manage the launch of the first of many IDNs, allowing vast numbers of non-English speakers to interact with an entirely Chinese (or Russian, Korean, Arabic, etc.) internet. The potential for...

DSM Advances Global Development in Frontier Markets Through Partnership

Posted by Guest Contributor on Tue, 2013-12-10 14:07

By Hugh Welsh, President, DSM North America

More than two billion people worldwide are currently affected by nutritional deficiencies. DSM and The World Food Program (WFP) have created a partnership that is critical to solving nutrition problems in developing nations and fighting the severe impact of debilitating hunger. The WFP is currently the largest humanitarian organization addressing global hunger. DSM, a global science-based company, active in health, nutrition, and materials is one of the world’s largest producers of micronutrients. Together, DSM and the WFP have an opportunity to make a substantial impact on the current nutrition deficiencies in emerging markets around the world.

Vitamin and mineral deficiencies account for an estimated 7.3% of the current global disease burden. More specifically, Iron, Vitamin A, and Zinc deficiencies rank among the top 10 leading causes of death due to disease. Nutrition insecurity and micronutrient deficiency impairs the mental and physical development of an average of 40-60% of infants in the developing world. These deficiencies are also debilitating to the health and energy of more than 500 million women worldwide. It is clear that hidden hunger is a global issue of extreme and rising importance. According to the Copenhagen Consensus, micronutrient supplementation and fortification are ranked as the top investments for the developing world. DSM understands that its contributions in this area are not only the...

WellPoint Foundation Brings Company Expertise and Innovation to Corporate Philanthropy

Posted by Guest Contributor on Mon, 2013-12-09 16:56

By Lance Chrisman, Executive Director, WellPoint Foundation

When a company evaluates the role it wants to play in charitable giving and community involvement, two approaches are commonly considered. The “fund anything” approach which attempts to support a broad range of causes (often without rhyme or reason), and the “fund one cause” approach that picks a particular issue and focuses all of the company’s charitable efforts in that one area. While neither approach is wrong, the all or nothing nature of this decision may not be the most effective way for the company to utilize its broad expertise and make a meaningful difference.

As the provider of health benefits to nearly 34 million Americans, and a company committed to improving the lives of the people it serves and the health of its communities, WellPoint, Inc. has a tremendous industry experience to lend to community health efforts. Through its philanthropic arm, the WellPoint Foundation, the company and its affiliated health plans across the country work to identify the issues most in need of attention and then direct their financial support and volunteer efforts toward improving health in those areas.

Like most corporations and corporate foundations, WellPoint Foundation receives far more sponsorship requests and grant applications—...

Small Business & Environmental Innovation: Unique Challenges, New Opportunities

Posted by Chris Carmody on Thu, 2013-12-05 11:04

Visit the Environmental Innovation Map

Large companies can have outsized impacts through environmental innovation. Mention Walmart, Shell, Coca Cola, or FedEx, and most people will have seen a story on their environmental efforts. While their reach is very different, smaller enterprises can also play an important role through environmental innovation.

Small businesses touch everyone: They employ most Americans, are critical job engines, and exist in every community. In environmental innovation, small business owners find that engaging their employees in problem solving generates savings, boosts morale, improves their brand, and often leads to new revenue. BCLC’s Environmental Innovation Map, made possible through support by Shell, features a number of small businesses who are bringing creative solutions to their business.  

One such company is the Great Lakes Brewing Company (GLBC), founded in 1988 by brothers... A Small and Midsize Business Guide to Corporate Citizenship

Posted by Rachel Hutchisson on Tue, 2013-12-03 09:13

I love nonprofits. 

But they aren’t the only ones who do good works.  Good is for everyone.

I’ve thought a lot about this, about the nature of good in the world – and specifically the corporate world – as I have traveled on my own professional journey. 

Over the past two decades, from my vantage point at a company that has grown from 130 people to 2,600+ during my tenure, I’ve seen corporate social responsibility (CSR) evolve around me.  At Blackbaud, Inc. (NASDAQ: BLKB) a technology company specializing in solutions for nonprofit organizations, we began with a traditional philanthropy approach, led by our founder and driven by his vision.  Today, we have not only evolved that giving, but also adopted a broader “citizenship” view.  Doing good is at the heart of who we are.

We are certainly not alone.  Many companies have come before us, leading the way in building superior CSR programs.  Starbucks, IBM, UPS, the list is long.  But, as a corporate citizenship professional, when I look out to the market for resources and guidance...

Commit to Hire: How to Really Help Veterans This Veterans Day

Posted by Eric Eversole on Mon, 2013-11-11 17:08

For most Americans, Veterans Day is a time to reflect upon and honor the men and women who have served in the armed forces of this nation. At Hiring Our Heroes, we strive to improve the lives of these men and women year-round, but we recognize that Veterans Day presents a unique opportunity for our program. It is an opportunity to highlight the sacrifices made by the small percentage of Americans who wear the uniform and the challenges they face each and every day as they transition back to their civilian communities.  Their search for post-military employment can be especially difficult.

We were able to highlight those challenges last week as part of the U.S. Department of Labor’s Annual “Salute to Veterans.”  The event kicked-off with comments from the Secretary of Labor Thomas E. Perez.  I also participated in a panel discussion featuring Medal of Honor recipient Sgt. Dakota Meyer and former U.S. Representative and Army veteran Patrick Murphy.  The one consistent theme heard time and again:  we have made significant...

The Network Effect: The 2013 BCLC Corporate Responsibility Conference

Posted by Laura Asiala, New Global Citizen on Thu, 2013-11-07 11:14

Jeff Lundy, PhD, Research Manager of the U.S. Chamber of Commerce Foundation, opened the Business Civic Leadership Center’s Annual Corporate Responsibility Conference with a report on obesity. I wondered how this would set the tone for a conference I expected to focus on international development and engagement.  Discussions of hunger, malnutrition, and food security seemed more appropriate for this cross-sector group gathered in Washington, DC, but I shelved a passing thought of a “Fat Chance” and made the conscious decision to embrace the unique perspective the conference was attempting to promote for its attendees.

See more conference pictures

That turned out to be the right approach. The obesity report, and the following discussion, set the tone for the the whole conference.  It introduced key  themes that would be repeated again and again over the next three days in addressing  a myriad of topics: applied technology, social innovations, sustainable packaging and recycling, job-skills training, community capacity-building, leadership development, disaster response, sustainable supply-chains, environmental restoration, and even global food sourcing.


Microsoft: Nurturing Communities Through Citizenship Programs

Posted by Akhtar Badshah on Wed, 2013-11-06 14:17

Through its Citizenship efforts, Microsoft has the opportunity to help build and nurture communities in the more than 100 countries/regions around the world where it has a presence. The company is focused on addressing an “opportunity divide” among young people around the world—a gap between those who have the access, skills, and opportunities to be successful and those who do not. Through a company- wide initiative we are partnering with governments, nonprofit organizations, and businesses around the world to empower youth to imagine and realize their full potential by connecting them with greater opportunities for education, employment, and entrepreneurship.

Microsoft has worked alongside nonprofits, governments, and other businesses to provide relevant, affordable, and accessible technology for those at the bottom and middle of the economic pyramid. These efforts have served millions of people and will continue to serve millions more as this work evolves to meet the needs of people around the world and includes areas such as cloud services and mobile technology.

Through partnerships, technology innovations, people, and resources Microsoft is proud to help solve societal challenges and create economic opportunities on both a global and a local scale.

Aside from high-demand low-cost consumer products, most businesses have...

America’s Private Sector: Advancing Economic Security and Stability around the World

Posted by David Weiss on Wed, 2013-10-30 09:48

The number of women-owned businesses in the US has increased by 59% since 1997, according to American Express. That amounts to more than $1 trillion in revenue and employment of more than 8 million. But American women aren’t the only ones leading the charge on owning businesses and contributing to their economies. Women in some of the world’s most volatile regions are increasingly launching and growing their own businesses, including women who have been part of the Goldman Sachs  10,000 Women initiative, that for the past five years has invested heavily in the future of women business owners from over 40 countries around the world.

Global Communities has partnered with 10,000 Women since 2008 to bring the program to hard-working women business-owners of small and medium-sized enterprises(SMEs) in Liberia, as the country recovers from more than a decade of civil war.  Now in its fifth year, the program is showing incredible...


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